Wendy’s Korean BBQ Cheeseburger

Tv Spot

The new Korean BBQ Cheeseburger balances five bold flavours, meaning it can satisfy any craving. Inspired by the flavours of Korean BBQ, this cheeseburger is a perfect harmony of sweet, sour, spicy, savoury and meaty.

Using the Korean colour spectrum known as Obangsaek, the team brought this vibrant spot to life and gave a nod to the amazing food culture that helped inspire this cheeseburger.

Associate Creative Director: Ihar Turtsou
Art Director: Kyle Shields
Copywriter: Aaron Peever